• Industry Impact Awards

    Smartest projects and campaigns in the market

    • B2B
      • Agency / Client
        Campaign Name
        Client / Brand
        Bank of Ireland Corporate & Treasury
        How we brought a piece of Silicon Valley to Ireland
        Publicis Dublin
        Bord Gáis Energy '10 for10'
        Bord Gáis Energy
        Publicis D
        Sky MDU Project
        Sky
    • Automotive
      • Agency / Client
        Campaign Name
        Client / Brand
        Javelin
        The Hybrid revolution. How Toyota are "Built for a Better World"
        Toyota
        DMCM
        Your VIP Fast Pass
        SEAT Ireland
        Gecko
        Amarok VIP Launch
        Volkswagen Commercial Vehicles Ireland
    • Fundraising / Not for Profit
      • Agency / Client
        Campaign Name
        Client / Brand
        Bóthar
        East Pokot Drought Appeal
        Ask Direct
        Crumlin Memories
        CMRF Crumlin
        Irish Cancer Society
        Bring care and comfort this Christmas
    • Financial Services
      • Agency / Client
        Campaign Name
        Client / Brand
        Bank of Ireland Corporate & Treasury
        How we brought a piece of Silicon Valley to Ireland
        Ignition - Integrated Ideas People
        Vhi Screening Be good to yourself…Be good for your health
        Vhi Healthcare
        DMCM
        Spend Zero Because We've Got You Covered
        Volkswagen Bank
    • FMCG / Retail
      • Agency / Client
        Campaign Name
        Client / Brand
        Ignition - Integrated Ideas People
        Benecol A little push to help you lower your cholesterol
        Musgrave Retail Partners Ireland
        DDFH&B
        Money Multiplier #LegendBoy
        The National Lottery Ireland
        Goosebump
        Mooju - Banana on the Loose
        Glanbia
    • Travel, Entertainment, Tourism & Sport
      • Agency / Client
        Campaign Name
        Client / Brand
        Publicis Dublin
        Student! Go See The Folks!
        Iarnród Éireann
        Fuller Marketing
        Ice Cold In Cork!
        Cool Running Events
        Publicis D
        Go Further at a Maldron Hotel, Autumn Campaign 2016
        Maldron Hotel
    • B2C
      • Agency / Client
        Campaign Name
        Client / Brand
        DMCM
        The Ordinary Made Extraordinary
        SEAT Ireland
        Ignition - Integrated Ideas People
        SuperValu Christmas Customer Loyalty Rewarded..
        Musgrave Retail Partners Ireland
        Goosebump
        MyMilkman.ie Customer Communications
        Glanbia
    • Communications Operators / Utilities
      • Agency / Client
        Campaign Name
        Client / Brand
        Publicis Dublin
        Bord Gáis Energy '10 for10'
        Bord Gáis Energy
        Custodian Consultancy
        Energetically Sweet
        Energia
        Publicis Dublin
        Owl Face Switch Campaign
        Bord Gáis Energy
  • Media Strategy Impact Awards

    Smartest use of channels and technologies

    • Targeted Integrated Campaign
      • Agency / Client
        Campaign Name
        Client / Brand
        Dynamo
        Setting Sport Free
        eir
        123.ie
        Making it Sticky
        Mediaworks
        Making a Big Deal out of Gen Z
        McDonald's Restaurants of Ireland
    • Digital Marketing Campaign
      • Agency / Client
        Campaign Name
        Client / Brand
        Target McConnells
        An Post - GPO: Witness History
        An Post
        SPAR Ireland
        SPAR Team of Gary Breens
        Starcom, DDFH&B
        Money Multiplier #LegendBoy
        The National Lottery Ireland
    • Acquisition / Win-back Strategy
      • Agency / Client
        Campaign Name
        Client / Brand
        Rothco
        Tesco Christmas 2016
        Tesco Ireland
        Mediaworks
        Making a Big Deal out of Gen Z
        McDonald's Restaurants of Ireland
        Custodian Consultancy
        Energetically Sweet
        Energia
    • Retention / Loyalty Strategy
      • Agency / Client
        Campaign Name
        Client / Brand
        Rothco
        Tesco Christmas 2016
        Tesco Ireland
        Irish Life Health
        Customer Re-brand
        Publicis D
        Vhi Pre-Renewal Campaign
        Vhi Healthcare
    • Direct Mail (Low Volume)
      • Agency / Client
        Campaign Name
        Client / Brand
        Custodian Consultancy
        Energetically Sweet
        Energia
        Publicis D
        Sky MDU Project
        Sky
        DMCM
        The Ordinary Made Extraordinary
        SEAT Ireland
    • Direct Mail (High Volume)
      • Agency / Client
        Campaign Name
        Client / Brand
        DMCM
        Your VIP Fast Pass
        SEAT Ireland
        Ignition - Integrated Ideas People
        SuperValu Christmas Customer Loyalty Rewarded.
        Musgrave Retail Partners Ireland
        R R Donnelley
        LauraLynn Christmas Appeal
    • Smartest Use of Data
      • Agency / Client
        Campaign Name
        Client / Brand
        Ignition - Integrated Ideas People
        SuperValu Christmas Customer Loyalty Rewarded..
        Musgrave Retail Partners Ireland (MRPI)
        Dynamo
        A Game of Two Halves
        eir
        iProspect
        Bank of Ireland - 'Propensity Beats Machine Learning'
        Bank of Ireland
    • Advertising
      • Agency / Client
        Campaign Name
        Client / Brand
        Initiative & Rothco
        Tesco Christmas 2016
        Tesco Ireland
        Starcom
        Heineken Rugby Club. Where Rugby Meets The World
        Heineken Ireland
        Javelin
        The Hybrid revolution. How Toyota are "Built for a Better World"
        Toyota
    • Door Drop
      • Agency / Client
        Campaign Name
        Client / Brand
        123.ie
        Cracked Wall
        CMS Marketing
        The Late Late Show Postal Competition
        Hidden Hearing
        Testing the Nation
        An Post
    • Smartest Website / Platform
      • Agency / Client
        Campaign Name
        Client / Brand
        Bank of Ireland Corporate & Treasury
        How we brought a piece of Silicon Valley to Ireland
        The National Lottery Ireland
        Lottery.ie - The Fastest Growing Lottery in Europe
        IPC Digital Media
        Aer Lingus Smart Canvas
        Aer Lingus
    • Smartest eCommerce / Online Retail Platform
      • Agency / Client
        Campaign Name
        Client / Brand
        The National Lottery Ireland
        Lottery.ie - The Fastest Growing Lottery in Europe
    • Technology / Innovation
      • Agency / Client
        Campaign Name
        Client / Brand
        Group M
        Ribena: Pioneering Mobile Geo-Location
        LRSuntory
        Target McConnells
        An Post - GPO: Witness History
        An Post
        Target McConnells
        AdMailer.ie
        Post Media
    • Stand Out Small Business
      • Agency / Client
        Campaign Name
        Client / Brand
        Ignition - Integrated Ideas People
        esccu A Credit Union you can bank on…
        E-Services & Communications Credit Union (esccu)
        Goosebump
        This Is
        Javelin
        One of Several Things we would like to throw at you!
    • Admailer.ie
      • Agency / Client
        Campaign Name
        Client / Brand
        SEAT Ireland
        Our biggest family member designed for your smallest!
        SEAT Ireland
        The Smart Group Consulting
        Leave your laundry day to us
        Photo-Me Ireland
        The Sunday Business Post
        The Sunday Business Post Direct Home Delivery Campaign
        The Sunday Business Post
    • Low Budget Campaign
      • Agency / Client
        Campaign Name
        Client / Brand
        R R Donnelley
        CARI - Banish the Ghost of Christmas past
        Ignition - Integrated Ideas People
        Benecol A little push to help you lower your cholesterol
        Musgrave Retail Partners Ireland
        Ignition - Integrated Ideas People
        Brand Opportunities .. Bright Ideas & Increased Sales
        Musgrave Retail Partners Ireland
  • Craft Awards

    Marketing campaigns that demonstrate outstanding art direction, copy, originality and creativity

    • Art Direction
      • Agency / Client
        Campaign Name
        Client / Brand
        Goosebump
        This Is
        Javelin
        The Hybrid revolution. How Toyota are "Built for a Better World"
        Toyota
        DDFH&B
        EuroMillions 'An Island for Ireland' #ShareTheDream
        The National Lottery Ireland
    • Copywriting
      • Agency / Client
        Campaign Name
        Client / Brand
        DDFH&B
        Money Multiplier #LegendBoy
        The National Lottery Ireland
        Javelin
        Zen and the Art of Recruitment
        Indeed.com
        Bóthar
        East Pokot Drought Appeal
  • Cross Category Awards

    Smartest overall